The Mastery of Instagram Marketing

[vc_row][vc_column width=”1/4″][vc_empty_space][vc_single_image image=”2436″ img_size=”220X220″ alignment=”center”][/vc_column][vc_column width=”3/4″][vc_custom_heading text=”The Mastery of Instagram Marketing” font_container=”tag:h1|font_size:31px|text_align:left|color:%23000000|line_height:37px” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]Dot Lung – The Mother of Social Media Dragons[/vc_column_text][vc_column_text]This session was given by Dot Lung – the Mother of Social Media Dragons, a social media expert and influencer.

Have you ever been in a situation where you didn’t speak the language? It is almost like creating a new social media account. For some people this is very intimidating. However, with the proper techniques you can become a master of social media marketing.

One of the most important things as a social media marketer is to connect and cultivate with your advocates. With 1.1 billion users on Instagram, it is one of the best social media platforms to do so. At the same time, with that many people you might feel lost. However, the DRAGON formula can help you master Instagram marketing.

D stands for dialogue. It is important to create meaningful authentic relationships with our audience. We can’t look at social media as a one way conversation. Rather, it is a two way street. By talking with our audience we create better organic reach and brand awareness.

R stands for reliability. Relatability directly correlates to the number of likes you get. In addition, relatable content is relevant evergreen content. The easiest way to create relatable content is through emotion and storytelling. This is important because emotional content is 200% more engaging![/vc_column_text][/vc_column][/vc_row][vc_row el_class=”jx-ievent-padding-small”][vc_column width=”1/4″][/vc_column][vc_column width=”3/4″][vc_separator border_width=”2″][vc_custom_heading text=”DMIEXPO June 2019 Summurai Recordings” font_container=”tag:h1|font_size:31px|text_align:left|color:%23000000|line_height:37px” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:400%20regular%3A400%3Anormal”][vc_empty_space][vc_column_text]Please enter your details below and get 16 audio summary recordings by Summurai of the DMIEXPO June 2019:[/vc_column_text]

    I agree to receive valuable emails from the DMIEXPO. Your privacy is very important to us and we do not share any information with 3rd party sites or affiliate companies. You have the option to opt-out at any time.

    [vc_empty_space][vc_separator border_width=”2″][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_empty_space height=”20px”][/vc_column][vc_column width=”3/4″][vc_empty_space height=”10px”][vc_column_text]A stands for authenticity. If you are fake on social media, you will attract fake followers. However, if you are real and transparent, you will attract real followers.

    G stands for giving value. It is important to give to your audience. This is because there is only one thing that is truly important in social media marketing. What value are you giving to your audience?

    O stands for opinion. Having an opinion drives extra traffic and engagement. Brands need to take a stand. You can show this through your actions and words.

    N stands for niche. If you try to get everyone, you will end up getting no one. Rather, you need to tighten your niche in order to reap a superior conversion rate.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”80px”][vc_custom_heading text=”GET MORE RECORDINGS” font_container=”tag:h2|font_size:31px|text_align:left|color:%23000000|line_height:37px” google_fonts=”font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:700%20bold%20regular%3A700%3Anormal”][vc_empty_space][dt_blog_carousel dis_posts_total=”100″ posts_offset=”0″ custom_content_bg_color=”#ffffff” slides_on_wide_desk=”6″ slides_on_desk=”6″ slides_on_lapt=”4″ content_alignment=”center” post_date=”n” post_category=”n” post_author=”n” post_comments=”n” post_content=”off” read_more_button=”off” arrow_bg_width=”36x” arrow_border_width=”0px” r_arrow_icon_paddings=”0px 0px 0px 0px” r_arrow_v_offset=”0px” l_arrow_icon_paddings=”0px 0px 0px 0px” l_arrow_v_offset=”0px” category=”57″][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”150px”][/vc_column][/vc_row]