This panel included a few of the leading legal service providers, including Alisa Berezutska, Tal Itzhak Ron, Stephanie Attias, Maayan M. Dana-Nir and Genia Gurevich.

In our current digital age, there are a lot of things that digital marketers need to be aware of especially within the business and legal realm. Unlike before, you are not just doing business in your local town or even in just your own country. With the digital age, you can now easily do business internationally. However, what are the exact things that digital marketers need to do in order to boost their revenues and still stay compliant internationally?

First, it is important to understand the new MasterCard requirements and who they apply to. If you do not follow them, you will not be allowed to use MasterCard as your payment provider.

The requirements include legal evidence that you are authorized to do the activity you are doing, a legal opinion, and a certification of effective controls.

They apply namely to financial institutions, businesses that disburse their own funds, licensed money transmitters, and merchants who deal with CFD, Forex, Gaming, and cryptocurrencies.

Another legal thing that you need to be aware of as a digital marketer is GDPR. However, don’t think of it as only a challenge, but also as an opportunity. GDPR affects your business in many ways. It makes sure that you are transparent to the user and processing their data lawfully. This includes making sure that you have the proper opt-in forms, cookies notices, and privacy policy.

In addition, as a digital marketer and business, there are several things you should look out for in contracts. The important clauses in a contract you should pay attention to include: obligations of all parties, ownership, termination rights, confidentiality, limitation of liability, and payment terms.

Lastly, as a digital marketer it is important to think about where you want to incorporate your banking and business. For example, countries such as Curacao, Estonia, and Malta have very favorable laws with regards to online businesses.