Yahav Hartman Lecture - Digital & Affiliate Marketing International Expo

Insights From Managing Over 45m/mo. In Facebook Ads

How to Achieve Immediate Business Impact by Unlocking Facebook Advertising Scaling Limits in Enterprise and Big Spenders environments. Master Attribution on the Front End with The “ARR Method” How to apply Smart Exclusions across Acquisition, Retargeting, and Retention campaigns. Rely 100% on Facebook reporting to SCALE and optimize as part of a larger marketing mix.…

Yossi Elchanan Lecture - Digital & Affiliate Marketing International Expo

Google’s Growth Drivers – 3 key metrics to boost your performance

This session presents Google Ads next generation of advertising – 3 key factors that have been proven to drive the greatest impact for Google Ads advertisers. We will focus on clarifying each metric definitions, recent updates, implementation method and best practices. Following this session, attendees will be able to make immediate changes and make sure…